The use and abuse of WhatsApp deserves greater prudence, and what better way to support it with the establishment of behavioral norms. According to a study carried out by comScore in September 2017, the application that was used the most in Mexico was WhatsApp , with almost 34 million people who together spent 22.7 billion minutes during that month. On the other hand, the Global Web Index revealed that Mexico and Argentina are the only Latin American countries that appear in the list of the 10 nations that most use the WhatsApp application, with our country occupying fourth position. This popularity of WhatsApp has made it one of the preferred platforms for scammers who use false messages with "attractive promises" to deceive users, with Mexico being one of the most affected countries. The most common fraud is that of surveys that promise a discount coupon to make it cash in a store or fast food restaurant. 

This messaging platform SMS Marketing Service is also one of the main vehicles for the dissemination of fake news, memes of all kinds, false articles or writings that are attributed to well-known characters, chains with unclear purposes and even campaigns in favor of individuals, brands or products artificially. For all of the above, users are advised to act with caution, property and skepticism towards all types of promotions and content, particularly those that seem too good to be true or whose sources are not identifiable, even apocryphal. The use and abuse of WhatsApp deserves greater prudence, and what better way to support it with the establishment of behavioral norms. Let us remember that, in principle, it is a means to relate to each other, to create friendly ties and maintain contact with people with whom we share common interests. So the first rule would be not to create conflicts when making judgments.

 This applies especially in groups, whose principle is to share interests, experiences or projects and where respect for others is the fundamental value. And I am not only referring to avoiding offenses or ridicule, but also to have a measure regarding the number of posts that are disseminated. And this requires paying attention to the content. Sharing relevant, significant and useful information, responsibly and truthfully, is what must prevail. It is unwise and wrong to spread sensitive or compromising information when its origin or source is unknown. This also applies to images, both those that are received and those that are shared.